How to Build a Positive Teen Instagram Profile

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November 10, 2017

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This is great info, thanks for giving me some ideas on how to start a dialogue with my teen!


Sharon M.

Parent VIP Member

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Josh's presentation about social media was unbelievably fantastic. Our students learned so much about what kids should and shouldn't be doing. The fact that it is such a thoughtful process made it all worthwhile.


Director of College Advising

Educator Webinar Attendee

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This webinar is a very helpful eye-opener on the apps that are popular with my students.


Irene C.

Educator Webinar Attendee

This app is listed in the Green Zone.
This app is not safe for students to use unsupervised, but a Green Zone app can serve a positive purpose to help a student to navigate social media and someday build an online brand. Read more below to find out why this app is in the Green Zone.

This app is listed in the Gray Zone.
Gray Zone apps often contain lots of private & disappearing messages, and strangers can use this to chat with students. Parents should participate in these apps with students to keep them safe. This zone can be a great place for family time since many of these apps can be entertaining, and let your students express themselves. Read more below to find out why this app is in the Gray Zone.

This app is listed in the Red Zone.
Red Zone apps often have lots of anonymous features, adult content, and easy contact with strangers. Supervision is strongly suggested on each of these apps or move your kids to a safer zone. All apps require parental supervision, these apps more than others. Read more below to find out why this app is in the Red Zone or view our list of 100+ Apps to find a safer app with your student.
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This trend is categorized as a Dangerous Social Media Challenge.
Viral challenges encourage students to do dangerous things to garner likes, views, attention, and subscribers. These challenges can be found across several social networks and may encourage students to perform dangerous activities. keeps parents updated on these social media challenges before an incident may occur in your community.

Table of Contents

We caught up with Samantha Wormser who is the Public Relations Manager at Power Digital Marketing to ask her for her top 5 teen Instagram tips to help students safely brand themselves on social media.

Key Takeaways from How to Build a Positive Teen Instagram Profile

  • What you post on social media can make or break your career. When you’re posting online, think about who will see your posts in the future. Once something is posted online and on social media it can’t be deleted. Employers like to check candidates’ social profiles to ensure they’re appropriate before making any hires; that applies to interns and full time hires.
  • Consider the bigger picture. In addition to what you’re posting, think about how you appear in general online. That includes pictures and posts you’re tagged in. Strive to always put your best foot forward.
  • Your social media presence becomes your resumé. So, it’s important to keep in mind that everything you post is a reflection of what you can do in your future career.

1. Think about your future job

As someone who will look at our intern applicants on social media (going all the way back to high school) before we make a hire, it’s so critical to have a clean social profile. We’ve denied candidates for being crass or inappropriate on social media – classy goes a long way.

2. Shining on social isn’t just about your personal profile!

Your digital footprint isn’t just your Facebook account or Instagram account, it’s really about everyone who’s talking about you online as well. This means your friends' tagged photos of you, the comments you make on other friends’ social posts reflect back on you. Your social presence isn’t just about what you’re posting directly, but how you’re interacting with others online.

3. Go for quality in who follows you, not quantity

Strive to build a like-minded community who has the same values as you. Don’t engage with people who you don’t know and who seem sketchy. Creating a supportive community on social media is critical to representing yourself in the best light possible. Just like who you surround yourself with in person is a reflection of you, so is who you engage with online!

4. Create quality content

Social can give you a leg up if you establish well-rounded and polished content. If you want to go into social media in the future, it’s essentially your resumé, so make sure it’s appropriate but shows your personality and creativity.

5. Pause before posting

Think about if your parents are following you what they would think or if a teacher who you look up to saw your social profile. If you’re uneasy or nervous about posting something, it probably means you shouldn’t. Go with your gut and what it’s telling you on if your post is appropriate or not.

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