Social media for tweens and teens is a major part of daily life. A recent study by the Pew Research Center showed that 92% of teens report going online daily  – including 24% who say they go online “almost constantly”. With teens and tweens spending so much of their time online it’s important to teach them the importance of keeping their online footprint Light, Bright & Polite. Parents and teens should work together, as a family, to ensure that their digital reputation is a positive representation of themselves. As parents it’s never too early to teach your tweens and teens about using their screen time to build an authentic online footprint. But where do you start? We reached out to digital-safety experts for their best advice for building an authentic online reputation.

1. Stop and think before you post

Dr. Caitlin Faas, Assistant Professor of Psychology & Career Coach

One of the best ways families with teens can develop a positive and authentic online footprint is to ask themselves a question before each post or submission. Would I share this with my grandparents in person? Or another relative or person you admire. If the answer is no, then you  probably shouldn't share it. And this question doesn't mean all posts and submissions have to be sunshine and rainbows. Teens share sad times and disappointments with grandparents and relatives too. But it can prevent some negative behaviors, such as swearing or being rude to others. It helps us stop and think about respect for our elders and loved ones.

2. Don’t post picture that can be misinterpreted

Jodi Rosenshein Atkin, Independent College Admissions Professional

If your application to college is going to reflect a passionate interest or intense participation in a particular arena, make sure your online profile reflects it as well. For example, if you are bragging about marching band, then Facebook, Instagram, etc. should reflect your participation and enthusiasm. Make it real! It is also very important to never post (or allow someone else to tag you in) photos that can be misinterpreted. Particularly if you are going after merit funds in the form of scholarships named for donors, schools will be careful to vet you and ensure that the donor will have no questions about you in any way.

3. Be aware and sensitive to trending topics

Daniela Arango, PR/ Community Manager

Most kids nowadays want to somehow be part of the World Wide Web and it’s our responsibility to make sure their input to online society is worthwhile. While teens are building their online reputation they must be focused on being aware and attentive to trending topics, this ensures they give their input on social media or other platforms, in a respectful and well-explained manner. Everything they publish must be meaningful, keeping in mind that they are leaving a permanent print of their personality which can be easily found in the future by peers, teachers, employers and friends.